Traffic and sources
Visitors, page views and traffic sources (organic search, direct, referral, social, ads) compared with the previous period.
Monthly website report: traffic, SEO and performance made clear
What is a monthly website report?
A monthly website report is a short, plain-language summary of how the website performed last month: how many visitors and enquiries arrived, how search visibility and speed developed, what happened behind the scenes and what to do next.
Not a data dump, but an answer to three questions: what happened, why, and what should the next step be.
Laszlo Kulman · full-stack developer and SEO specialist · 15+ years of experience
In short
- A one-page to-the-point summary, with detailed data alongside for those who want it.
- Results tied to the business goal: enquiries, not just visitors.
- The work done and next month’s recommendation appear in every report.
- Available on its own and as part of the maintenance plan.
What is in the report
Six blocks that together give the full picture
Enquiries and conversions
Form submissions, calls, bookings and possibly purchases, and which channel brought them. Results are reported to the extent tracking is set up.
Search visibility
Clicks, impressions and positions of key queries from Google Search Console, with explanations of notable changes.
Speed and health
Core Web Vitals, availability (if uptime monitoring is set up) and technical issues such as broken pages or indexing problems.
Work done
What I updated, fixed or published that month: updates, security fixes, new content.
Next-month recommendation
Two to four concrete, prioritised actions that follow from the report data.
How it works
Setting up measurement
If measurement (GA4, Search Console) is not in order yet I set it up first, because a report is only as good as its data.
Monthly compilation
At the start of each month the report on the previous month is ready, by email or in an online view.
Short check-in
On request, monthly or quarterly, we go through the results in a brief call.
Progress
Together we decide which recommendations go into next month’s work.
What does it cost?
A monthly fee covering the compilation of the report and its interpretation. If measurement is not in order yet, setting it up is quoted separately (see Analytics & conversion tracking). Prices are VAT-exempt (small-business exemption).
Monthly report
from 25,000 HUF/month (≈ €65)
Traffic, enquiries, search data, speed, work done and a recommendation for next month
Get a tailored quote
Describe your situation in a few lines and I will get back to you within one business day with a concrete proposal. The first conversation is free and non-binding.
Frequently asked questions
How is this different from Google Analytics’ own reports?
Analytics shows data; the report provides interpretation. It combines traffic, search data, speed and work done and tells you what it means for your business.
Is it part of the maintenance plan?
It can be added to website maintenance, but it can also be ordered on its own even if someone else maintains your site.
In what form do I receive it?
A short readable summary by email with the detailed data. On request I also set up an online dashboard.
How long is the commitment?
The exact terms are set out in the quote. The report becomes more valuable month by month as data accumulates, so I recommend using it regularly.